{"id":25717,"date":"2025-08-25T10:40:29","date_gmt":"2025-08-25T08:40:29","guid":{"rendered":"https:\/\/www.tool4staffing.com\/?p=25717"},"modified":"2026-03-25T15:44:57","modified_gmt":"2026-03-25T14:44:57","slug":"recrutement-panorama-dun-marche-sous-tension-en-2025","status":"publish","type":"post","link":"https:\/\/staging.tool4staffing.com\/?p=25717","title":{"rendered":"Recrutement : panorama d\u2019un march\u00e9 sous tension en 2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"25717\" class=\"elementor elementor-25717\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d9f288f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d9f288f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eb24224\" data-id=\"eb24224\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40c4bae elementor-widget elementor-widget-text-editor\" data-id=\"40c4bae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Vous le sentez, vous aussi ? Ce petit flottement, ce silence radio c\u00f4t\u00e9 clients, ces briefs qui s&rsquo;espacent&#8230; Oui, le march\u00e9 du recrutement bat de l\u2019aile, et si vous travaillez en cabinet de recrutement, en agence d\u2019int\u00e9rim, ou encore en ESN, vous prenez sans doute la vague de face.<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Alors, que faut-il savoir sur la situation ? On vous propose un petit \u00e9tat des lieux (lucide mais utile) pour comprendre ce qui se joue vraiment, et comment traverser cette zone de turbulences sans y laisser trop de plumes.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74faabb elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"74faabb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;no_headings_message&quot;:&quot;Aucun titre n\\u2019a \\u00e9t\\u00e9 trouv\\u00e9 sur cette page.&quot;,&quot;marker_view&quot;:&quot;numbers&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h2 class=\"elementor-toc__header-title\">\n\t\t\t\tSommaire : \t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__74faabb\" aria-expanded=\"true\" aria-label=\"Ouvrir la table des mati\u00e8res\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__74faabb\" aria-expanded=\"true\" aria-label=\"Fermer la table des mati\u00e8res\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__74faabb\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d85527d elementor-widget elementor-widget-heading\" data-id=\"d85527d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">March\u00e9 du recrutement : ce que disent les chiffres<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b82b54 elementor-widget elementor-widget-text-editor\" data-id=\"0b82b54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Chez Tool4staffing, \u00e7a fait d\u00e9j\u00e0 un petit moment qu\u2019on a senti le vent tourner. Nos clients nous le disent d\u2019ailleurs sans d\u00e9tour : beaucoup d\u2019embauches sont repouss\u00e9es, quand elles ne sont pas purement et simplement annul\u00e9es.\u00a0<br \/><\/span><\/p><p><span style=\"font-weight: 400;\">Et ce n\u2019est pas qu\u2019une impression. Les chiffres confirment ce ralentissement :<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Selon le <\/span><a href=\"https:\/\/statistiques.francetravail.org\/bmo\">barom\u00e8tre 2025 de France Travail et du Cr\u00e9doc<\/a><span style=\"font-weight: 400;\">, les intentions d&#8217;embauche devraient reculer de 12,5% cette ann\u00e9e. Soit 350 000 projets d\u2019embauche en moins par rapport \u00e0 2024.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">M\u00eame son de cloche dans l\u2019<\/span><a href=\"https:\/\/insights.morganphilips.com\/fr\/tendances-rh-pr233visions-de-recrutement-en-france-en-2025-entre-ambitions-de-croissance-et-prudence-conjoncturelle\">enqu\u00eate annuelle \u201cTendances RH &amp; Pr\u00e9visions de recrutement 2025\u201d<\/a><span style=\"font-weight: 400;\"> de Morgan Philips Group : 41% des entreprises interrog\u00e9es anticipent une baisse de leurs embauches par rapport \u00e0 2024.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u2019apr\u00e8s un <\/span><a href=\"https:\/\/www.lesechos.fr\/economie-france\/conjoncture\/les-intentions-dembauches-en-baisse-de-125-en-2025-2159572\">article des \u00c9chos<\/a><span style=\"font-weight: 400;\">, cette baisse est g\u00e9n\u00e9ralis\u00e9e : tous les secteurs, tous les m\u00e9tiers, toutes les r\u00e9gions. Et ce sont surtout les entreprises de moins de 200 salari\u00e9s qui ferment les vannes.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Enfin, selon <\/span><a href=\"https:\/\/corporate.apec.fr\/home\/actus-medias\/toutes-nos-actualites\/March%C3%A9%20de%20l%E2%80%99emploi%20cadre%20la%20confiance%20en%20baisse%20compromet%20la%20reprise%20des%20embauches.html\">l\u2019APEC<\/a><span style=\"font-weight: 400;\">, le march\u00e9 cadre est particuli\u00e8rement affect\u00e9, avec une baisse historique de 8% des recrutements en 2024 et une pr\u00e9vision d&rsquo;une baisse suppl\u00e9mentaire de 4% en 2025.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Le recul serait notamment marqu\u00e9 dans les secteurs de l\u2019informatique (-18%) et des services \u00e0 forte valeur ajout\u00e9e.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Heureusement, cela ne veut pas dire que tous les professionnels du recrutement sont en difficult\u00e9. Certains cabinets, ESN ou agences s\u2019en sortent tr\u00e8s bien, parce qu\u2019ils ciblent des niches pr\u00e9serv\u00e9es, ou parce qu\u2019ils ont su adapter leur approche commerciale.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Mais soyons clairs : pour la majorit\u00e9 des acteurs du recrutement, 2025 est tout sauf une ann\u00e9e faste.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e16f1f elementor-widget elementor-widget-heading\" data-id=\"2e16f1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pourquoi un tel ralentissement sur le march\u00e9 du recrutement ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6877309 elementor-widget elementor-widget-text-editor\" data-id=\"6877309\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">D\u2019abord, il y a le contexte macro-\u00e9conomique, particuli\u00e8rement instable. Croissance molle, inflation qui s&rsquo;accroche, plans de rigueur \u00e0 tous les \u00e9tages\u2026 et pour couronner le tout, le grand retour de Donald Trump \u00e0 la Maison-Blanche, qui souffle le chaud, le froid et le chaos \u00e9conomique \u00e0 chaque d\u00e9claration.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Autant dire que les entreprises \u00e9voluent dans un brouillard permanent. Et c\u2019est justement \u00e7a, le c\u0153ur du probl\u00e8me : l\u2019absence totale de visibilit\u00e9.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">L\u00e0 o\u00f9 un projet de croissance suffisait \u00e0 lancer un recrutement il y a deux ans, il faut aujourd\u2019hui des garanties solides, des budgets verrouill\u00e9s et des perspectives claires.<\/span><\/p><p><span style=\"font-weight: 400;\">Ajoutez \u00e0 cela une pression croissante sur la rentabilit\u00e9 : faire mieux avec moins devient le mantra.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Automatiser, rationaliser, mutualiser. R\u00e9sultat : on prolonge les CDD, on \u00e9tire les p\u00e9riodes d\u2019int\u00e9rim, on mise sur les freelances\u2026 mais les embauches \u201cdurables\u201d sont souvent repouss\u00e9es.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0a5e3a9 demo-block elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0a5e3a9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-e9abc71\" data-id=\"e9abc71\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-278dc38 elementor-widget elementor-widget-text-editor\" data-id=\"278dc38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Essayez-nous gratuitement<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7208497 elementor-widget elementor-widget-button\" data-id=\"7208497\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/staging.tool4staffing.com\/demande-de-demo-tool4staffing\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Essayez gratuitement<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-9788078 elementor-widget elementor-widget-heading\" data-id=\"9788078\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Alors, que faire face \u00e0 un march\u00e9 aussi chahut\u00e9 ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-408493f elementor-widget elementor-widget-heading\" data-id=\"408493f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Qui dit \u201ccrise\u201d dit \u201copportunit\u00e9s\u201d<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0db1f7d elementor-widget elementor-widget-text-editor\" data-id=\"0db1f7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Les p\u00e9riodes de ralentissement, aussi inconfortables soient-elles, sont souvent les plus fertiles. Quand tout ralentit, on a enfin le temps de regarder sous le capot. De se poser les bonnes questions. De faire \u00e9voluer ses outils, ses m\u00e9thodes, son positionnement.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Et accessoirement, de prendre une longueur d\u2019avance pendant que les autres attendent que \u00e7a passe.<\/span><\/p><p><span style=\"font-weight: 400;\">C\u2019est le moment id\u00e9al pour :<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Remettre \u00e0 plat ses process (et virer ce qui ne sert \u00e0 rien)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tester de nouveaux canaux ou outils<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Soigner sa marque recruteur et prendre la parole<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mieux structurer son vivier de talents<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Renforcer ses relations clients en se positionnant comme un vrai partenaire, pas juste un pourvoyeur de CV<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Bref : tout ce que vous repoussiez faute de temps quand les briefs s\u2019encha\u00eenaient\u2026 vous avez enfin l\u2019occasion de vous y attaquer. Alors profitez-en.<\/span><\/p><p><span style=\"font-weight: 400;\">On a justement creus\u00e9 le sujet dans un article d\u00e9di\u00e9 aux <\/span><a href=\"https:\/\/staging.tool4staffing.com\/blog\/les-secrets-des-cabinets-de-recrutement-qui-signent-des-contrats-meme-en-periode-creuse\/\">secrets des cabinets de recrutement qui signent des contrats m\u00eame en p\u00e9riode creuse<\/a><span style=\"font-weight: 400;\">. \u00c0 lire, \u00e0 partager, et \u00e0 garder sous le coude.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a043d2 elementor-widget elementor-widget-heading\" data-id=\"0a043d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">S\u2019inspirer de ceux qui tiennent bon (et qui s\u2019adaptent)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f198f3 elementor-widget elementor-widget-text-editor\" data-id=\"9f198f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Enfin, dans ces p\u00e9riodes floues,\u00a0 le meilleur r\u00e9flexe, c\u2019est souvent d\u2019aller voir comment s\u2019en sortent les autres.<\/span><\/p><p><span style=\"font-weight: 400;\">Rien de tel que de comparer les gal\u00e8res, les trouvailles, les petites victoires. Parce que s\u2019inspirer de ceux qui s\u2019en sortent (vraiment), \u00e7a peut faire toute la diff\u00e9rence.<\/span><\/p><p><span style=\"font-weight: 400;\">Justement, ces derniers mois, chez Tool4staffing, on a discut\u00e9 avec une petite dizaine de dirigeants de cabinets de recrutement, qui nous ont partag\u00e9 comment ils font face \u00e0 la situation.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Et on a not\u00e9 pas mal de choses int\u00e9ressantes : comment ils repositionnent leur offre, ce qu\u2019ils ont chang\u00e9 dans leurs m\u00e9thodes, ce qui a fonctionn\u00e9 (ou pas), et surtout, les conseils qu\u2019ils donneraient \u00e0 d\u2019autres pros du recrutement dans le m\u00eame cas.<\/span><\/p><p><span style=\"font-weight: 400;\">Ces t\u00e9moignages, on va les publier tr\u00e8s bient\u00f4t dans un livre blanc fait pour vous inspirer et vous aider \u00e0 passer le cap. Rien de th\u00e9orique. Que du v\u00e9cu, du terrain, du solide.<\/span><\/p><p><span style=\"font-weight: 400;\">Si \u00e7a vous int\u00e9resse, restez dans les parages, on vous en reparle tr\u00e8s vite !<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Vous le sentez, vous aussi ? Ce petit flottement, ce silence radio c\u00f4t\u00e9 clients, ces briefs qui s&rsquo;espacent&#8230; Oui, le march\u00e9 du recrutement bat de l\u2019aile, et si vous travaillez en cabinet de recrutement, en agence d\u2019int\u00e9rim, ou encore en ESN, vous prenez sans doute la vague de face. \u00a0 Alors, que faut-il savoir sur [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":25723,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[196,20],"tags":[],"class_list":["post-25717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-informatif","category-carte-blanche"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Panorama d\u2019un march\u00e9 sous tension en 2025 - Tool4staffing<\/title>\n<meta name=\"description\" content=\"Le march\u00e9 du recrutement bat de l\u2019aile. 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